Every day, people who’ve never been on a cruise are likely to see an advertisement designed to convince them that they should make the leap and hit the high seas. “I think the biggest barrier to first-time cruisers is their unfamiliarity with the experience,” Mike Julius, managing director of sales for Carnival Cruise Line told us during a recent chat. “Only 20 percent of North Americans have been on a cruise. And we know that once they’ve experienced it, they come back. Cruising has the highest satisfaction rate.”
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